BOT VFX absorbs assets of Sony Pictures Imageworks India
BOT VFX, a privately held visual effects services company based in the US, with a production operation in Chennai, has acquired the pipeline assets of Sony\'s visual effects unit in India.
April 08th, 2014
For many years, Sony Pictures Imageworks India (SPII) served as an extension to Sony's main visual effects operation in Los Angeles, supporting major feature film projects, including the upcoming 'The Amazing Spiderman 2.'
The Indian unit's production pipeline leveraged much of the same high tech tools and infrastructure of the parent operation in LA. SPII was established in 2007 through the acquisition of FrameFlow, a startup by Hitesh Shah who is also responsible for founding BOT VFX. In February, Sony Pictures Entertainment announced that as part of a broader restructuring of its visual effects operation in North America, SPII in Chennai would be closed down. BOT VFX has acquired the technical infrastructure and hired some of the people displaced from the erstwhile operation.
"Imageworks India's closure has been an unfortunate downturn in an otherwise illustrious set of accomplishments by the operation. Along with Rhythm & Hues, SPII can be considered among the early pioneers of visual effects services space in India so it is particularly sad to see it close for reasons external to the operation. We feel privileged to be able to absorb some of the talent the unit had and are excited to acquire the great infrastructure it was well recognized for," said Sreyans Bardia, director for BOT VFX in India.
Phenakistoscope (1831) A phenakistoscope disc by Eadweard Muybridge (1893).The phenakistoscope was an early animation device. It was invented in 1831 simultaneously by the Belgian Joseph Plateau and the Austrian Simon von Stampfer. It consists of a disk with a series of images, drawn on radii evenly spaced around the center of the disk. Slots are cut out of the disk on the same radii as the drawings, but at a different distance from the center. The device would be placed in front of a mirror and spun. As the phenakistoscope is spun, a viewer would look through the slots at the reflection of the drawings which would only become visible when a slot passes by the viewer's eye. This created the illusion of animation.