The movie Kochadaiiyaan Audio was released on 09th March 2014, at Sathyam Theatre and in the same occasion, the movie trailers in Tamil, Telugu and Hindi also released. The movie sponsors Karbonn mobiles and Hungama online released their exclusive mobile model and online cum android games respectively during the event.

 The chief guest of the event was the Badshah of Bollywood, ShahRukh Khan. Other stars like Deepika Padukone, A.R.Rahman, Aadhi, Jackie Shroff, Vairamuthu, Sharat Kumar, and Aishwarya Dhanush were present beside the director of this multi starrer, Soundarya Rajinikanth. It all started with a traditional rendering of devotional song by scholars of Ashram school, which is owned and run by the Superstar him.

The film’s trailer was demonstrated to the esteemed guests in both its Tamil in addition to Hindi versions. The rare footage of the making of this first of its kind Indian film was displayed much to the excitement of the spectators present over there. It was followed by the next section which everybody restlessly waiting for, the man of the moment Rajinikanth’s welcome speech. Superstar Rajinikanth was at his eloquent best, he seemed very clear in what he desired to convey and emphasized on the toil that the entire team of Kochadaiiyaan went through during the movie’s filming.

While the VIPs were busy chit chatting about the Superstar and their association with him, the audio launch of the film was done amid loud cheers from the sea of people. SRK ShahRukh Khan gave his speech and showered praises on Rajinikanth, SRK too was party to thundering applause it has to be noted. The producers revealed that they are planning to release Kochadaiiyaan on April 11th, 2014 post minor censorships and it is mentioned that the unit is planning on a Tamil New Year weekend release. It was one special Superstar Sunday that will remain in our memories for a long time.